Groove has merged with Astound Commerce
Since the Granholm decision in 2005, the Groove team has promised wine producers that
Wingman is a comprehensive, completely customizable digital sales channel specifically tailored to the wine and spirits industry. Based on who you are, what you’re permissioned to see, where you’re located and how you’re selling, Wingman instantly provides internal sales team, distributor wholesalers, and retail trade accounts with up-to-the-second sales/marketing tools, resources and support tailored to their needs. Initially developed for technology giants Cisco Systems and Sun Microsystems, and optimized for alcohol beverage by Diageo and Treasury Wine Estates, Wingman helps producers of all sizes more successfully position and sell their world-class wine and spirits.
Groove built its reputation for distance learning, workplace collaboration and sales acceleration through many years with companies like Cisco Systems, Sun Microsystems and Ford Motor Company. We simply applied that 3-tier thinking to alcohol beverage and got to work for clients like Diageo North America, DC&E, Treasury Wine Estates, Stoli, Boisset Collection and Proximo. We combine our Reserve Standards 70-20-10 training methodology and trade marketing creative expertise with world-class technology to ensure that the full power of your brand is present in every sales call. Take a look.
Wingman is not a seat-license model – we don’t believe you should pay more to share your story with more people. We’ve embedded within the platform a comprehensive set of communication tools: learning management, digital asset management, content management, calendaring, community, reporting and interactive selling tools. Combined with our training, creative services and support, Wingman offers everything your sales team needs, under one roof, within a single holistic cost structure, to help you sell more wine and spirits.
Since the Granholm decision in 2005, the Groove team has promised wine producers that
Groove has worked over a decade to create sales excellence and enhancement programs that
Later this month Treasury Wine Estates will release the next generation Wingman app for
We recently presented at the Wine Technology Symposium in Napa and got to spend
Wingman represents a fundamental shift in the way producers, distributors and retailers take wine,
Groove worked closely with the Diageo Reserve Group to create a recognition program that
When we have somewhere between 7,000 to 8,000 distributors to service, it is important
Groove has created a dynamic Wingman demo site full of great features to sample and test drive.
We’d love to offer you a tour. Just send us a request to get started. (info@sfgroove.com)