Trade

70-20-10 Learning

Groove has worked over a decade to create sales excellence and enhancement programs that embrace, and depend on, the 70:20:10 training model.  Pioneered by the Center for Creative Leadership and based on 30 years of study of how individuals learn …

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Treasury Launches Wingman App for iPad

Later this month Treasury Wine Estates will release the next generation Wingman app for iPad. This completely customizable sales presentation tool enables distributor reps to build and manage rich-media based presentations for individual account visits. The app becomes a digital …

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Revolutionizing 3-Tier Digital Engagement

We recently presented at the Wine Technology Symposium in Napa and got to spend time talking about three of our favorite things: wine, business and technology. Industry leaders were buzzing about digital D2C and how to find, nurture and convert …

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Wingman by Groove – iOS App

Wingman represents a fundamental shift in the way producers, distributors and retailers take wine, beer and spirits brands to market, providing sales representatives the ability to consistently and accurately communicate brand priorities and increase account conversion through digital brand engagement. …

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Reserve Rewards

Groove worked closely with the Diageo Reserve Group to create a recognition program that honored high performing sales representatives. The Reserves Honors Program rewarded the Top 10 Reps with a trip to New York City, golf and a brown jacket …

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